Topic
📣 Campaigns
Time-bound fundraising campaigns: giving days, challenge weeks, crowdfunding and appeals.
Guides
Campaigns
How to use match funding and challenges
A practical guide to match funding and challenge mechanics, covering why they work, match structures, tax-deductible giving, the main challenge types, sourcing …
Campaigns
How to run a Challenge Week
A practical, best-practice guide to running a Challenge Week, the week-long appeal where student clubs and societies fundraise for themselves with central …
Campaigns
How to run a crowdfunding campaign
A practical guide to running a crowdfunding campaign or program, where project owners raise funds for their own causes with central support. …
Campaigns
How to run a Giving Day
An in-depth, practical guide to planning and running a successful Giving Day, covering targets, storytelling, match funding and challenge mechanics, major gifts, …
Resources
Match funding ask template
Match and challenge planner
Crowdfunding communications plan template
Crowdfunding page copy template
Crowdfunding project plan template
Challenge Week donor thank-you email
Challenge Week match funding and incentives planner
Challenge Week content calendar
Challenge Week participant toolkit
Challenge Week group onboarding email
Challenge Week goals planner
Case for support copy template
Giving Day email copy templates
Giving Day communications plan template
Giving Day project plan template
Links
- Hubbub: Challenge Week platform & expert support Hubbub's Challenge Week platform with group pages, leaderboards and match funding, plus expert guidance.
- Hubbub: Digital fundraising webinars On-demand webinars on Giving Days, donor acquisition and digital fundraising from Hubbub's consultants.
- Hubbub: Giving Day platform & expert support Hubbub's white-label Giving Day platform with built-in ambassador tools and expert campaign guidance.
- Case study: Balcarras School raised over £40,000 on its first Giving Day How a state school raised over £40,000 on its first Giving Day.
- Case study: Highgate School's first Giving Day Creating transformational impact with a first Giving Day.
- Case study: London Business School Giving Day Multiple Giving Days with growing participation and income.
- Fundraising Copy Checker A free tool from Hubbub to check and improve the clarity and impact of your fundraising copy.
- Hubbub blog: Effective lead generation strategies for charities Practical approaches to growing your contactable, email-reachable audience.
- Hubbub: Giving Day Simulator Model the likely results of your Giving Day based on your audience size and response rates.
- Hubbub: How-to guides (email, match & challenge, ambassadors, social) Hubbub's practical how-to guides, including the Email Fundraising Guide, Match & Challenges Guide, Ambassador's Guide and Social Media Toolkit.
- Webinar: Challenge Weeks, not quite Giving Day, not quite crowdfunding Hubbub consultants explain the Challenge Week model and how to run one.
- Webinar: York Challenge Week The University of York team on how they built and grew their sport-focused Challenge Week.